How to Find the Best Freelance Writer for Your Law Blog
Developing quality content is a must for lawyers looking to increase website traffic and generate new client leads. There is one small problem though: creating quality and engaging content is time-consuming. Hiring an experienced legal copywriter is a smart solution. Read on to learn more about finding the best freelance writer for your law blog.
1. Ask staff to create law blog posts.
Relying on one attorney to create content for a law blog is not practical. From drafting motions to meeting with clients, the last thing on most lawyers’ minds are brainstorming blog topics and writing articles. Which such busy caseloads, most attorneys have little to no time to blog. Lawyers within a firm should rotate publishing blog articles. This will provide lawyers with more time to manage their publication schedule. Consider using administrative staff including paralegals to create new content.
2. Invite guest bloggers to contribute to your law blog.
Guest blogging is a great way to get new content featured on your blog and develop new relationships. Create standards and guidelines for guest bloggers. For example, if you blog as a criminal defense attorney in San Diego, you may want to work with criminal defense attorneys outside of your state. This will make sure you publish relevant content to your blog and limit competition with local attorneys. Utilizing guest bloggers is a great way to find the best freelance writer for your law blog.
3. Ask Esquire Media Solutions for help.
If you do not have time to find the best freelance writer for your law blog, ask Esquire Media Solutions for help. At Esquire Media Solutions, our content writers help lawyers develop quality and engaging blog content. When you hire our content writers, you can spend more time concentrating on growing your law practice. We manage the content creation process from start to finish.